PIM: Linking Products for Kits, Bundles, and More Sales
What’s better than landing a sale? Landing an even bigger sale.
Product Information Management systems allow businesses to link products for up-sells, cross-sells, and kitting and bundling.
Linked products can be companion items, similar items, items that are most often purchased with the main item or any relationship the business defines in its PIM. Any item can be listed simultaneously on its own and as part of a kit, bundle, up-sell, or cross-sell.
By linking products in a PIM, businesses can have the products automatically displayed together on an ecommerce website, electronic catalog, and in the back office.
By linking products in a Product Information Management system, businesses can have the products automatically displayed together on an ecommerce website and electronic catalog. And in the case of non-ecommerce sales, sales reps will have clear visibility in the back office to the products at their disposal to make a bigger sale.
A Product Information Management system makes it easier to land bigger sales.
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