Essent Receives Keepsake for Aiding Eco-Friendly Pool Project 11/14/2013 Essent donated to the project because it was impressed with the effort to use technology for the common good. |
T-Shirt Errors: Apparel Urged People to Commit Felonies 11/12/2013 We previously examined what looked too much like a symbol for a violent gang and why the Red Sox are second in spelling. Now we examine how an automated process put a promising company out of business. |
Essent Announces Microsoft SQL Server 2012 Certification for Compass 11/7/2013 |
T-shirt Errors: Urban Outfitters' Proofing Problem Reinforced Its Image 11/5/2013 We previously looked at why the Red Sox are first in baseball but second in spelling. Now we examine how a logo that too closely resembled a gang symbol could have provided a short boost for Urban Outfitters. |
Red Sox T-shirt Gaffe Shows Pratfall in Promotional Products Standby 10/29/2013 Considering that T-shirts imprinted with brand logos remain a strong standby for the promotional products industry, we're taking a look at a few T-shirt mistakes and their fallout, starting with a second-place speller. |
Ecommerce and Mcommerce Gains Reveal Missed B2B Opportunities 10/16/2013 B2B companies are far from making the increasingly popular ecommerce and mcommerce markets part of their business strategy. This despite the overwhelming majority of B2B buyers wishing for the B2C experience. |
Marketplace Fairness Act is a Double Blow for Ecommerce, but Essent has Solutions 10/8/2013 While everyone wants to pay their fair share, adhering to the sometimes arcane, often draconian and certainly non-uniform tax standards of 9,600 taxing jurisdictions is the type of bureaucratic nightmare that makes online sellers sleepless. Or worse. |
Robot Turtles programming-for-kids game gets Essent Kickstart 10/1/2013 A dad’s innovative idea to teach kids computer programming fundamentals has received a boost from promotional products software maker Essent. |
Google Glass Glashion app and its promotional products potential 9/23/2013 How might the Google Glashion app's See-It-Get-It functionality work for the promotional products industry? |
As e-invoicing spreads, so do spend control opportunities 9/3/2013 U.S. federal government agencies recently began requiring their suppliers to bill them electronically. The U.S. government says paper invoices and manuals too often lead to overpayment, underpayment, nonpayment and fraudulent payment. Done right, e-invoicing makes businesses better. |
It’s no longer time for Fred the Baker to make the donuts. 8/22/2013 Dunkin Donuts is reinventing their brand founded 63 years ago in Quincy, Mass., which is no small task. The entire organization needs to be prepared and aligned to make the transition successful. It takes comprehensive processes, a well-trained staff, and flexible software that can manage the entire system. |
Section 508 Certification and VPAT 7/12/2013 There is a common misconception that a product that must comply with Section 508 of the 1998 Rehabilitation Act must also be certified. So how is a product certified? |
Mobile Ecommerce Spiking While Most B2B Companies Have Yet to Get Started 6/24/2013 The latest evidence that mobile devices are revolutionizing the way people use the Internet is striking for ecommerce -- and should be even more striking to the far too many companies that haven’t established any ecommerce presence yet. |
Google Changing Rankings to Mobile-Friendly Websites 6/21/2013 Google is changing its rankings to favor websites that are friendly to mobile devices, the search-engine leader recently announced. |
Essent Donation Dips into Innovative Community Pool Project 6/20/2013 Essent has made a KickStarter donation to PlayLab to create a + POOL, what's envisioned as the world's first water-filtering floating pool. The creation of the pool would mark the first time in 100 years that people could swim in clean New York river water. |