EASTON, Pa., Dec. 4, 2003 -- Essent SiteBuilder™ is unearthing a new stream of revenue for distributors in the promotional products industry.
SiteBuilder™, powered by Essent Master Control™ technology, allows distributors to simultaneously create, configure, administer, and manage hundreds of company stores with thousands of diverse products — all without programming knowledge.
“SiteBuilder™ is revolutionary,” says Ron Cahill, vice president of operations. “The technology enables distributors to sell more by removing complication from company store design and maintenance. With this innovation, distributors are able to implement the cutting-edge sites needed to thrive in the promotional products industry.”
SiteBuilder™ was created to eliminate the widening rift between the web-based services customers expect and the services distributors offer. It provides every tool needed to design and maintain the sophisticated, one-of-a-kind sites customers want without the time, effort, and aggravation.
In less than ten minutes, distributors may create a company store with individualized format, graphics, typeface, and color. All sites contain the latest in e-commerce, including advanced shopping cart features, order tracking, and artwork and account management tools.
“Every distributor who witnesses SiteBuilder™ in action is beyond impressed by the technology,” says Cahill. “The tool increases online selling potential by leaps and bounds.”
Essent company stores are fully-integrated with the Essent business management system, which links sales and marketing, inventory and purchasing, fulfillment and shipping, art services and the web. Two years ago, the entire system was reengineered to fit the unique needs of distributors and suppliers in the promotional products industry.
Essent is the leading provider of business management software solutions and services for data intensive industries. Essent solutions combine flexible workflow management with innovative technologies that automate repetitive tasks and simplify business processes. Since 1981, Essent has offered the systems, service, software, and support critical to success in today’s highly-competitive marketplace.